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Comparison · CRM

Keap vs Easy!Appointments

A side-by-side editorial comparison of Keap and Easy!Appointments — release velocity, themes, recent moves, and the top alternatives to consider.

Keap vs Easy!Appointments: at a glance

FeatureKeapEasy!Appointments
SectorCRMCRM
Velocity score0.06.3
Sparks · 30d01
Top themescrm, marketing-automation, thryv-platform, api-platformopen-source, scheduling, caldav, video-conferencing
Last editorial update4mo ago8d ago
WebsiteVisit →Visit →

What is Keap?

Keap is folding deeper into the Thryv platform; the v2 REST API just hit parity.

Keap publishes a regular monthly product roundup covering automations, email, branding, and reporting. The biggest single move in the last cycle is the Thryv v2 REST API reaching full feature parity with the legacy XMLRPC API, with new SDKs alongside it. Branding and copy across recent updates increasingly leads with Thryv rather than Keap, suggesting the post-acquisition merge is now visible in product surfaces.

Read the full Keap trajectory →

What is Easy!Appointments?

Easy!Appointments 1.6 lands video conferencing, GDPR tools, and a serious security overhaul across its CalDAV and booking stack.

Easy!Appointments, an open-source self-hosted scheduler, is shipping its 1.6 major version through a long pre-release cycle that has introduced Jitsi and Google Meet integration, CAPTCHA and ALTCHA anti-abuse protection, GDPR features, and a rebuilt CalDAV synchronization stack. The 1.6.1 security hardening pre-release then landed a concentrated batch of serious vulnerability fixes: LDAP injection in directory search, SSRF in CalDAV URL handling, cross-account appointment takeover, provider credential exposure to secretary accounts, and CAPTCHA bypass — a set that suggests the expanded surface area of 1.6.0 brought corresponding security debt.

Read the full Easy!Appointments trajectory →

Keap vs Easy!Appointments: editorial side-by-side

Keap logo
Keap
CRM
0.0

Keap is folding deeper into the Thryv platform; the v2 REST API just hit parity.

◆ Current state

Keap publishes a regular monthly product roundup covering automations, email, branding, and reporting. The biggest single move in the last cycle is the Thryv v2 REST API reaching full feature parity with the legacy XMLRPC API, with new SDKs alongside it. Branding and copy across recent updates increasingly leads with Thryv rather than Keap, suggesting the post-acquisition merge is now visible in product surfaces.

◆ Where it's heading

Keap is on a steady CRM-feature cadence — scheduling, segmentation, email deliverability, automation triggers — while the underlying platform shifts under the Thryv brand and API. Developer ecosystem work (v2 REST + SDKs) signals an attempt to revive third-party integration momentum that XMLRPC was bottlenecking. Expect Keap-branded surfaces to keep narrowing as Thryv consolidates the small-business suite.

◆ Prediction

The XMLRPC API has a deprecation window coming — likely a public timeline within a quarter or two. Cross-product features (booking, reputation, marketing) will increasingly land as Thryv-branded rather than Keap-branded, accelerating the brand transition.

E6.3

Easy!Appointments 1.6 lands video conferencing, GDPR tools, and a serious security overhaul across its CalDAV and booking stack.

◆ Current state

Easy!Appointments, an open-source self-hosted scheduler, is shipping its 1.6 major version through a long pre-release cycle that has introduced Jitsi and Google Meet integration, CAPTCHA and ALTCHA anti-abuse protection, GDPR features, and a rebuilt CalDAV synchronization stack. The 1.6.1 security hardening pre-release then landed a concentrated batch of serious vulnerability fixes: LDAP injection in directory search, SSRF in CalDAV URL handling, cross-account appointment takeover, provider credential exposure to secretary accounts, and CAPTCHA bypass — a set that suggests the expanded surface area of 1.6.0 brought corresponding security debt.

◆ Where it's heading

The 1.6 release line is expanding Easy!Appointments from a simple booking page into a more complete scheduling platform: video conferencing links, richer calendar sync, GDPR compliance tooling, and hardened multi-provider access controls all move it closer to commercial alternatives. The security work in 1.6.1-beta.1 is as important as the features — self-hosted deployments that serve real customer data need these fixes before anyone should run 1.6 in production.

◆ Prediction

A stable 1.6.1 release is the next step, clearing the pre-release label once the security fixes are confirmed across the beta testing community. After that, the CalDAV and video conferencing integrations will likely expand — CalDAV push notifications or two-way Google Calendar sync are the natural follow-ons.

Alternatives to Keap and Easy!Appointments

Other CRM products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Keap or Easy!Appointments.

See all Keap alternatives → · See all Easy!Appointments alternatives →

Recent activity from Keap and Easy!Appointments

Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.

  1. 9d agoEasy!AppointmentsEasy!Appointments 1.6.1-beta.1: Security hardening and CalDAV polish
  2. 28d agoEasy!Appointments1.6.1-alpha.1
  3. 5mo agoEasy!AppointmentsEasy!Appointments 1.6.0-beta.2: Video conferencing, CAPTCHA, GDPR, and CalDAV
  4. 6mo agoEasy!Appointments1.6.0-beta.1
  5. 6mo agoEasy!Appointments1.6.0-alpha.1
  6. 7mo agoKeapLegal/privacy footer (scraper noise)
  7. 8mo agoKeapDecember Product Update: Smarter Scheduling, Clearer Reporting, and Better API Visibility
  8. 9mo agoKeapNovember Product Update: Smarter Emails, Cleaner Branding & Enhanced Automation Tools
  9. 10mo agoKeapOctober Product Update: Work Faster and Stay Organized with New Automation Tools
  10. 10mo agoKeapThryv API Update: Full Feature Parity and New SDKs Now Available
  11. 10mo agoKeapGrow 2025 Product Recap: Innovations You Need to Know
  12. 1y agoEasy!Appointments1.5.2-beta.1

Frequently asked questions

What is the difference between Keap and Easy!Appointments?

They serve adjacent needs but don't currently overlap on shipped themes. Easy!Appointments is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.

Is Keap better than Easy!Appointments?

Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Easy!Appointments is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other CRM products to evaluate alongside.

What are the best alternatives to Keap?

Top Keap alternatives in CRM are ranked by recent ship velocity. Browse the "Keap alternatives" section above for the current picks, or visit /alternatives/keap for the full list with editorial commentary on each.

What are the best alternatives to Easy!Appointments?

Top Easy!Appointments alternatives in CRM are ranked by recent ship velocity. Browse the "Easy!Appointments alternatives" section above for the current picks, or visit /alternatives/easyappointments for the full list with editorial commentary on each.