Hatz AI vs Richpanel
Side-by-side trajectory, velocity, and editorial themes.
Hatz turns its MSP AI platform into an agent-composition and phone-automation system.
Hatz AI is an MSP-oriented AI workspace: a governed model selector plus agents, workflows, integrations, and AI phone agents, sold through managed-service-provider tenancy. Recent releases push hard on two fronts: making phone agents a real front-line call system (routing, warm transfer, caller memory, business hours, post-call workflows) and making agents composable inside workflows. Model breadth keeps expanding, with Sonnet 5 and seven new LLMs added to the selector.
The direction is from a chat-with-models tool toward an automation platform where saved agents are reusable building blocks and phone agents replace human triage. Governance is a throughline: role-based model, integration, and tool controls, tenant templates, and usage budgets all deepen the MSP multi-tenant control plane. Model selection is increasingly abstracted behind Auto-LLM.
Expect further phone-agent autonomy and more agent-as-step composition across workflows, with continued MSP governance controls and ongoing additions to the model roster.
Richpanel is folding the ecommerce support stack into one inbox, integration by integration
Richpanel is a support inbox for ecommerce brands, and nearly every recent release adds another external system to it: phone (RingCentral, JustCall), SMS (Klaviyo), post-purchase ops (AfterShip tracking, returns, warranty), and order platforms (SellerCloud, BigCommerce). The consistent design is that each system's data and actions land on the customer conversation, so agents resolve issues without leaving the ticket. SLA Management is the rare non-integration release, adding response and resolution tracking.
The bet is breadth: become the single console where an agent sees and acts on every downstream system — call recordings, warranty claims, return labels, order replacements — with no tab-switching. AfterShip Tracking hints at a second layer, feeding that live operational data to Richpanel's AI agent so it can answer 'where's my order?' on its own. Depth in any one integration matters less right now than covering the whole ecommerce stack.
Expect the integration cadence to continue — more phone, shipping, and marketplace connectors — with growing emphasis on letting the AI agent read and act on that integrated data, not just surface it to human agents.
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