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Gold Vision CRM ships monthly releases on a consistent cadence — changelog details aren't surfaced in the feed.
Comparison · CRM
Close CRM Blog vs Phorest
A side-by-side editorial comparison of Close CRM Blog and Phorest — release velocity, themes, recent moves, and the top alternatives to consider.
Close CRM Blog vs Phorest: at a glance
What is Close CRM Blog?
Close ships a ChatGPT app, turning the CRM into a callable system for reports, lead research, and customer summaries.
Close's biggest April release is its official ChatGPT app, exposing report generation, lead-list research, customer-interaction summaries, and Workflow creation as things a sales rep can ask ChatGPT to do. Earlier work added Call Tasks (call-typed reminders that auto-complete when a Call activity lands), Smart Views column calculations (sums, averages, min/max instead of a spreadsheet export), and a reworked Opportunities List. February cleaned up Workflows with View-Run shortcuts and per-step communication-schedule overrides.
What is Phorest?
Phorest keeps handing salon owners the settings they used to phone support about
Phorest is salon and clinic management software shipping small, well-scoped changes every week or two, written in the voice of the front desk. The recent run is dominated by giving owners control they previously had to request: adding product brands without contacting Phorest, per-staff-per-service pricing, per-staff online booking visibility, and finer permissions on who may edit service versus retail prices. Around that sit operational tools like geofenced clock-in on the mobile app.
Close CRM Blog vs Phorest: editorial side-by-side
Close ships a ChatGPT app, turning the CRM into a callable system for reports, lead research, and customer summaries.
◆ Current state
Close's biggest April release is its official ChatGPT app, exposing report generation, lead-list research, customer-interaction summaries, and Workflow creation as things a sales rep can ask ChatGPT to do. Earlier work added Call Tasks (call-typed reminders that auto-complete when a Call activity lands), Smart Views column calculations (sums, averages, min/max instead of a spreadsheet export), and a reworked Opportunities List. February cleaned up Workflows with View-Run shortcuts and per-step communication-schedule overrides.
◆ Where it's heading
Close is positioning itself as the CRM that sales operators run through chat rather than through the app shell. The ChatGPT integration is the visible surface for that bet, and recent Workflow improvements have been making Close more controllable from the outside — both pointing at an agent-mediated CRM. Smart Views aggregations also remove the most common reason reps export to spreadsheets, keeping work in-app.
◆ Prediction
Expect a native in-app AI assistant matching the ChatGPT app's capability set, more writable API surface to support agentic workflows (likely an MCP server within months), and continued reduction of the cases where reps leave Close to use other tools.
Phorest
5.0CRM
Phorest keeps handing salon owners the settings they used to phone support about
◆ Current state
Phorest is salon and clinic management software shipping small, well-scoped changes every week or two, written in the voice of the front desk. The recent run is dominated by giving owners control they previously had to request: adding product brands without contacting Phorest, per-staff-per-service pricing, per-staff online booking visibility, and finer permissions on who may edit service versus retail prices. Around that sit operational tools like geofenced clock-in on the mobile app.
◆ Where it's heading
The through-line is decentralising configuration to the salon and making the booking model match how these businesses actually run. Nearly every recent release either removes a support ticket or lets one staff member be treated differently from another — different price, different online availability, different qualifications. The multi-service booking flow extends the same thinking to the client-facing side, where a visit involving two practitioners was previously modelled as an edge case.
◆ Prediction
Per-staff settings have now landed for price, online visibility and qualifications separately; the obvious next step is a single staff-level view that shows all three together, since the release notes already admit owners are hopping between screens to check them.
Alternatives to Close CRM Blog and Phorest
Other CRM products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Close CRM Blog or Phorest.
Twenty
Twenty's sprint through v2.39-v2.40 stabilizes yarn pull and relicenses UI components as MIT.
Close CRM
Close is systematically expanding Chloe from Q&A into an operational CRM layer
Lime Connect
Lime Connect adds time-based workflow triggers and interactive UI elements for its AI Agent, deepening its bet on AI-augmented customer communication.
Easy!Appointments
Easy!Appointments 1.6 lands video conferencing, GDPR tools, and a serious security overhaul across its CalDAV and booking stack.
Streak
Streak wires automations to email and call activity, turning Gmail CRM into an event-driven workflow engine.
See all Close CRM Blog alternatives → · See all Phorest alternatives →
Recent activity from Close CRM Blog and Phorest
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 14d agoPhorestBooking multiple services with multiple staff? Now way easier to mix up who's doing what 💇
- 20d agoPhorestChoose which team members show up for online bookings — service by service
- 26d agoPhorestPermissions to change service / retail prices
- 29d agoPhorestAdd New Brands
- 29d agoPhorestPricing just got personal
- 1mo agoPhorestGeofencing Clock In/Out on Phorest Go
- 4mo agoClose CRM BlogChatGPT app ⚡
- 6mo agoClose CRM BlogDuplicate Call Tasks announcement
- 6mo agoClose CRM BlogCall Tasks You can assign Call Tasks to yourself or a member of the team as a reminder to a call a Contact at a specific date and time.
- 6mo agoClose CRM BlogFragment of Smart Views/Opportunities List announcement
- 6mo agoClose CRM BlogNew in Smart Views: Instantly see the sum, average, and more for column data + New Opportunities List
- 6mo agoClose CRM BlogDuplicate Smart Views announcement
Frequently asked questions
What is the difference between Close CRM Blog and Phorest?
They serve adjacent needs but don't currently overlap on shipped themes. Phorest is currently shipping more aggressively (velocity 5.0 vs 2.5), with 0 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Close CRM Blog better than Phorest?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Phorest is currently shipping more aggressively (velocity 5.0 vs 2.5), with 0 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other CRM products to evaluate alongside.
What are the best alternatives to Close CRM Blog?
Top Close CRM Blog alternatives in CRM are ranked by recent ship velocity. Browse the "Close CRM Blog alternatives" section above for the current picks, or visit /alternatives/close-crm-blog for the full list with editorial commentary on each.
What are the best alternatives to Phorest?
Top Phorest alternatives in CRM are ranked by recent ship velocity. Browse the "Phorest alternatives" section above for the current picks, or visit /alternatives/phorest for the full list with editorial commentary on each.