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Comparison · E-comm
Big Cartel vs Squarespace
A side-by-side editorial comparison of Big Cartel and Squarespace — release velocity, themes, recent moves, and the top alternatives to consider.
Shared themes:ecommerce
Big Cartel vs Squarespace: at a glance
What is Big Cartel?
Big Cartel keeps removing small frictions from the seller's admin.
Big Cartel's recent releases are workflow fixes in the admin. Sellers can edit prices, stock and status directly in the product table, assign categories without leaving the page, and find the shop designer in the main menu. Table editing is limited to Platinum and Diamond sellers.
What is Squarespace?
Squarespace adds a business account and spending card, plus SMS campaigns for the holidays.
Squarespace's November update opens Squarespace Balance to eligible US Squarespace Payments merchants: one account for payouts with same-day access to earnings, rewards on saved money and a spending card, run through Stripe and partner banks. The same update adds SMS Campaigns with consent and opt-out built in, and price and availability product filters. It follows October's customer profiles, transactional email and new Link payment methods.
Big Cartel vs Squarespace: editorial side-by-side
Big Cartel
0.0E-COMM
Big Cartel keeps removing small frictions from the seller's admin.
◆ Current state
Big Cartel's recent releases are workflow fixes in the admin. Sellers can edit prices, stock and status directly in the product table, assign categories without leaving the page, and find the shop designer in the main menu. Table editing is limited to Platinum and Diamond sellers.
◆ Where it's heading
After the AI Shield and social login work, the team has moved to reducing clicks in everyday catalog management. Putting table editing on upper plans also suggests admin speed is becoming a reason to upgrade.
◆ Prediction
Expect more inline editing and catalog shortcuts in the new admin, with some reserved for higher plans. Nothing in these entries points to a larger platform move.
Squarespace
6.3E-COMM
Squarespace adds a business account and spending card, plus SMS campaigns for the holidays.
◆ Current state
Squarespace's November update opens Squarespace Balance to eligible US Squarespace Payments merchants: one account for payouts with same-day access to earnings, rewards on saved money and a spending card, run through Stripe and partner banks. The same update adds SMS Campaigns with consent and opt-out built in, and price and availability product filters. It follows October's customer profiles, transactional email and new Link payment methods.
◆ Where it's heading
Each monthly update moves Squarespace further from site builder toward the merchant's whole back office: payments, invoicing, customer records, email, now SMS and the account the money sits in. The AI site generation and AI visibility work from mid-year has given way to commerce and money features ahead of the holiday season.
◆ Prediction
Expect December's update to extend Balance or SMS Campaigns, for example automations or availability beyond the first eligible US merchants; the notes give no timeline.
Alternatives to Big Cartel and Squarespace
Other E-comm products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Big Cartel or Squarespace.
Spryker
Spryker lets storefronts stream AI answers as the model writes them.
Gifted
Gifted previews a storefront revamp and multi-session events with waiting lists.
Virto Commerce
Virto Commerce spends two days backporting a CVE fix and a new auth connection string.
Shopify
Shopify rebuilds its activity log to show who changed what, for 18 months.
Antavo
Antavo's feed stays on loyalty-strategy posts, now recommerce and unused perks.
See all Big Cartel alternatives → · See all Squarespace alternatives →
Recent activity from Big Cartel and Squarespace
Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.
- 1d agoSquarespaceSquarespace Balance, SMS Campaigns and new product filters ⚡
- 22d agoSquarespaceCustomer profiles, transactional email, PIX/UPI/USDC on Link
- 1mo agoSquarespaceSeptember 2026 Product Updates ⚡
- 2mo agoSquarespaceAugust 2026 Product Updates
- 2mo agoBig CartelShop designer has moved — it's easier to find now!
- 3mo agoSquarespaceJuly 2026 Product Updates ⚡
- 4mo agoSquarespaceJune 2026 Product Updates
- 5mo agoBig CartelAssign product categories without leaving the page 🗂️
- 5mo agoBig CartelEdit products right from the table ✏️
- 6mo agoBig CartelShipping settings, less of a pain 📦
- 8mo agoBig CartelSocial Login is here! 🔐
- 9mo agoBig CartelNew Policy Option: Legal Notice (Impressum)
Frequently asked questions
What is the difference between Big Cartel and Squarespace?
Both compete on the same themes — ecommerce — within E-comm. Squarespace is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.
Is Big Cartel better than Squarespace?
Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Squarespace is currently shipping more aggressively (velocity 6.3 vs 0.0), with 1 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other E-comm products to evaluate alongside.
What are the best alternatives to Big Cartel?
Top Big Cartel alternatives in E-comm are ranked by recent ship velocity. Browse the "Big Cartel alternatives" section above for the current picks, or visit /alternatives/bigcartel for the full list with editorial commentary on each.
What are the best alternatives to Squarespace?
Top Squarespace alternatives in E-comm are ranked by recent ship velocity. Browse the "Squarespace alternatives" section above for the current picks, or visit /alternatives/squarespace for the full list with editorial commentary on each.