Linearity vs Air
Side-by-side trajectory, velocity, and editorial themes.
Linearity ships steady polish across Curve and Move, with Lottie export landing in February.
Linearity is shipping monthly bundle updates across Curve and Move — corner smoothing and path bending in 6.10, Super Resolution and improved snapping in 6.9, the Glass Effect in 6.8, and Lottie export for Move in 6.7. The cadence is consistent and the releases mix small per-release features with broader workflow expansions.
The product is widening on two axes: Curve continues to gain higher-end design effects (Glass) and quality-of-life primitives (snapping, corner smoothing), while Move is expanding outward to native motion-graphics deliverables (Lottie). Together they look positioned to serve both static and motion design workflows from one toolset.
Expect more delivery-format expansion on the Move side (likely After Effects-compatible export, additional web-native motion formats) and continued effects depth on Curve. The community hub introduced in 6.10 hints at platform investment beyond pure tooling.
Air pushes the DAM into Shopify, WordPress, and Chrome — and turns AI edits into reusable Skills.
Air is shipping in two clear directions at once. On the integration side, May brought a coordinated wave: Air for Shopify, Air for WordPress, and a Chrome extension for saving images straight into Canvases and Boards. On the AI Canvas side, Skills landed as a way to save any AI edit as a named, reusable workflow runnable across batches. Adjacent Canvas work — lighting changes, Edit Text via AWS Rekognition, perspective regeneration, Seedance 2.0 video — keeps filling out the generative toolbox.
Air is positioning itself as the brand-asset layer that lives wherever customers already publish — not a destination DAM you visit, but a Canvas you reach for from inside Shopify, WordPress, or a browser tab. The Skills release pushes Canvas from a per-image AI editor toward a workspace-wide automation surface, where edits are scripted once and reused at batch scale. The integration wave and the Skills launch are complementary: more surfaces to push Air-managed assets to, and more programmable ways to mass-produce them.
Expect the next quarter to bring more publishing-surface integrations — likely Webflow, Klaviyo, or a major social scheduler — and a programmatic Skills API so external systems can invoke saved workflows. Skills shareability across workspaces is the obvious second-order move.
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