Smartsupp vs WATI
Side-by-side trajectory, velocity, and editorial themes.
Smartsupp keeps compounding its Mira AI shopping assistant
Smartsupp's updates are a steady build-out of its Mira AI shopping assistant and live chat: one-click conversation translation, product cards pulled from the merchant feed, richer AI-response formatting, automatic website-content refresh, and full-context awareness so Mira stops asking for details it can look up. A compact chat-box header is the lone cosmetic item.
The direction is a more autonomous, context-aware commerce assistant, grounding Mira in the merchant's own feed and site, cutting manual setup, and smoothing multilingual support. Each release is incremental, but together they push Smartsupp from live chat toward an AI-first shopping layer.
Expect further Mira grounding and autonomy, with more automatic data sourcing and richer in-chat commerce as the product-card work points toward deeper catalog actions. Multilingual support looks set to widen.
Wati floods search with Astra-AI landing pages, but ships no visible changelog.
The crawled feed is Wati's SEO and marketing content — 'best WhatsApp API platform' pages, comparisons against Meta Business Agent, and landing copy for Astra, its AI-agent product (cross-session memory, native WhatsApp voice). It reads as marketing copy, not release notes.
The messaging centers Astra as an AI-agent layer over the WhatsApp Business API — memory, voice, no-code agent building. The intent is clear, but this feed shows positioning rather than shipped changes.
Expect continued Astra-centric AI-agent messaging; without a real changelog source, product-move forecasts aren't supportable from this feed.
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