ANALYTICS
Basedash's chat builds entire dashboards now — it's crossed from question-answering into workspace creation.
Alternatives · analytics tools
Matomo alternatives
The best Matomo alternatives in analytics tools, ranked by Sparkpulse's velocity_score.
Updated Sep 16, 2026
Looking for the best alternatives to Matomo? Sparkpulse tracks and ranks 12 alternatives in analytics tools by shipping velocity — how frequently each ships meaningful updates, verified from official changelogs. For reference, Matomo shipped 0 meaningful updates in the last 30 days and carries a velocity score of 2.5 out of 10 in 2026. The alternatives below are ranked the same way, so you're comparing real release momentum, not marketing claims.
About Matomo
Matomo bets on AI-traffic measurement as its differentiator while modernizing the UI for upmarket buyers.
Matomo is on a near-monthly minor-release cadence threading three concurrent themes: AI-traffic instrumentation, visual modernization (dark mode and theme refresh in 5.10.0), and privacy-compliance shortcuts aimed at EU operators. Patch releases land between minors with security and archiving fixes, and the team still ships occasional Matomo 4 backports for legacy customers.
Velocity 2.5 · Last update 4mo ago
Top 12 alternatives to Matomo
Ranked by recent ship velocity. Tap any card for the full editorial breakdown, or pivot to a head-to-head.
ANALYTICS
Holistics builds AI governance and docs-as-analytics in parallel, shipping both weekly
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Lightdash is cutting its dbt dependency and building AI-powered authoring into every layer of its BI stack.
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Keboola's Kai AI assistant hits GA, completing the pivot from data platform to AI-native pipeline orchestration layer.
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AgencyAnalytics adds autonomous AI client profiling and historical AI citation tracking — two moves that redefine what the platform can do for agencies.
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Neo4j's Virtual Graph lets you run Cypher against Snowflake and BigQuery without moving any data.
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Fulcrum ships MCP server and AI Toolkit to let AI assistants build and query field data forms
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dbt 2.0 enters final RC with beta Snowflake interactive_table materialization and full ClickHouse MV support.
ANALYTICS
OpenHouse breaks ground on Iceberg views while tightening storage lifecycle and authorization
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Omni's Apps reach general availability, completing its embedded analytics platform pitch.
ANALYTICS
OpenCTI ships FIPS-validated base images and a new vulnerability data model, targeting enterprise and government deployments.
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OpenObserve ships v1.0 GA with AI Observability as its defining new surface
Matomo vs alternatives — shipping velocity at a glance
Velocity score (0–10) and meaningful releases shipped in the last 30 days, from official changelogs. Higher = shipping faster.
| Product | Velocity | Sparks · 30d | Focus areas | Latest release |
|---|---|---|---|---|
| Matomo (baseline) | 2.5 | 0 | privacy-first analyticsai-trafficui modernization | Matomo 5.8.0 |
| Basedash | 10.0 | 2 | ai-analyticsdata-governanceno-code-bi | Build entire dashboards straight from chat |
| Holistics | 8.8 | 2 | analyticsbiai-governance | ð Trace AI-triggered queries and jobs |
| Lightdash | 7.5 | 2 | semantic-layerdbt-independenceai-bi | 🧩 Build your own chart types |
| Keboola | 7.5 | 2 | data-platformai-agentsmcp | Kai is Now Generally Available (Multi-Tenant, Contracted Customers) |
| AgencyAnalytics | 7.5 | 2 | agency-reportingai-visibilityseo-analytics | AgencyAI starts building client context automatically |
| Neo4j | 7.5 | 1 | graph-databaseagenticdata-warehouse | Virtual Graph in Public Preview |
| Fulcrum | 6.3 | 1 | field-datamobilegis | New! Fulcrum MCP & AI Toolkit (Labs) |
| dbt Core | 6.3 | 0 | data-transformationanalytics-engineeringopen-source | — |
| OpenHouse | 6.3 | 1 | icebergdata-lakehouselinkedin | v0.5.490: Add entityType discriminator and table-scoped HTS queries (#696) |
| Omni | 6.3 | 1 | bi-analyticsembedded-analyticsai-agents | Apps Reach General Availability; Dashboard PNG Exports via MCP |
| OpenCTI | 6.3 | 0 | fips-compliancethreat-intelligenceai-analysis | — |
| OpenObserve | 6.3 | 1 | observabilityai-observabilityslo | OpenObserve v1.0: AI Observability GA, SLOs, Database Monitoring |
The 12 best Matomo alternatives, in depth
1. Basedash · velocity 10.0
Basedash's chat builds entire dashboards now — it's crossed from question-answering into workspace creation.
Over the last 30 days Basedash shipped 2 meaningful updates vs Matomo's 0, most recently “Build entire dashboards straight from chat”. Its velocity score of 10.0/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, Basedash focuses on ai analytics, data governance and no code bi.
Over the last 30 days Basedash has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
2. Holistics · velocity 8.8
Holistics builds AI governance and docs-as-analytics in parallel, shipping both weekly.
Over the last 30 days Holistics shipped 2 meaningful updates vs Matomo's 0, most recently “ð Trace AI-triggered queries and jobs”. Its velocity score of 8.8/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, Holistics focuses on analytics, bi and ai governance.
Over the last 30 days Holistics has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
3. Lightdash · velocity 7.5
Lightdash is cutting its dbt dependency and building AI-powered authoring into every layer of its BI stack.
Over the last 30 days Lightdash shipped 2 meaningful updates vs Matomo's 0, most recently “🧩 Build your own chart types”. Its velocity score of 7.5/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, Lightdash focuses on semantic layer, dbt independence and ai bi.
Over the last 30 days Lightdash has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
4. Keboola · velocity 7.5
Keboola's Kai AI assistant hits GA, completing the pivot from data platform to AI-native pipeline orchestration layer.
Over the last 30 days Keboola shipped 2 meaningful updates vs Matomo's 0, most recently “Kai is Now Generally Available (Multi-Tenant, Contracted Customers)”. Its velocity score of 7.5/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, Keboola focuses on data platform, ai agents and mcp.
Over the last 30 days Keboola has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
5. AgencyAnalytics · velocity 7.5
AgencyAnalytics adds autonomous AI client profiling and historical AI citation tracking — two moves that redefine what the platform can do for agencies.
Over the last 30 days AgencyAnalytics shipped 2 meaningful updates vs Matomo's 0, most recently “AgencyAI starts building client context automatically”. Its velocity score of 7.5/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, AgencyAnalytics focuses on agency reporting, ai visibility and seo analytics.
Over the last 30 days AgencyAnalytics has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
Full AgencyAnalytics trajectory → · Compare Matomo vs AgencyAnalytics →
6. Neo4j · velocity 7.5
Neo4j's Virtual Graph lets you run Cypher against Snowflake and BigQuery without moving any data.
Over the last 30 days Neo4j shipped 1 meaningful update vs Matomo's 0, most recently “Virtual Graph in Public Preview”. Its velocity score of 7.5/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, Neo4j focuses on graph database, agentic and data warehouse.
Over the last 30 days Neo4j has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
7. Fulcrum · velocity 6.3
Fulcrum ships MCP server and AI Toolkit to let AI assistants build and query field data forms.
Over the last 30 days Fulcrum shipped 1 meaningful update vs Matomo's 0, most recently “New! Fulcrum MCP & AI Toolkit (Labs)”. Its velocity score of 6.3/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, Fulcrum focuses on field data, mobile and gis.
Over the last 30 days Fulcrum has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
8. dbt Core · velocity 6.3
Dbt 2.0 enters final RC with beta Snowflake interactive_table materialization and full ClickHouse MV support.
Its velocity score of 6.3/10 reflects longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, dbt Core focuses on data transformation, analytics engineering and open source.
dbt Core and Matomo have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.
9. OpenHouse · velocity 6.3
OpenHouse breaks ground on Iceberg views while tightening storage lifecycle and authorization.
Over the last 30 days OpenHouse shipped 1 meaningful update vs Matomo's 0, most recently “v0.5.490: Add entityType discriminator and table-scoped HTS queries (#696)”. Its velocity score of 6.3/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, OpenHouse focuses on iceberg, data lakehouse and linkedin.
Over the last 30 days OpenHouse has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
10. Omni · velocity 6.3
Omni's Apps reach general availability, completing its embedded analytics platform pitch.
Over the last 30 days Omni shipped 1 meaningful update vs Matomo's 0, most recently “Apps Reach General Availability; Dashboard PNG Exports via MCP”. Its velocity score of 6.3/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, Omni focuses on bi analytics, embedded analytics and ai agents.
Over the last 30 days Omni has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
11. OpenCTI · velocity 6.3
OpenCTI ships FIPS-validated base images and a new vulnerability data model, targeting enterprise and government deployments.
Its velocity score of 6.3/10 reflects longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, OpenCTI focuses on fips compliance, threat intelligence and ai analysis.
OpenCTI and Matomo have shipped at a similar pace over the last 30 days, so the decision comes down to fit and feature depth.
12. OpenObserve · velocity 6.3
OpenObserve ships v1.0 GA with AI Observability as its defining new surface.
Over the last 30 days OpenObserve shipped 1 meaningful update vs Matomo's 0, most recently “OpenObserve v1.0: AI Observability GA, SLOs, Database Monitoring”. Its velocity score of 6.3/10 blends that with longer-term release cadence.
Where Matomo leans on privacy first analytics, ai traffic and ui modernization, OpenObserve focuses on observability, ai observability and slo.
Over the last 30 days OpenObserve has been shipping faster than Matomo — a point in its favour if release momentum matters to you.
Full OpenObserve trajectory → · Compare Matomo vs OpenObserve →
Frequently asked questions
What are the best alternatives to Matomo?
The top Matomo alternatives we currently track in analytics tools are Basedash, Holistics, Lightdash, Keboola, AgencyAnalytics, ranked by recent ship velocity.
How is this list of Matomo alternatives ranked?
Alternatives are ranked by Sparkpulse's velocity_score — release cadence + 30-day spark count + sector-relative ship rate.
Can I compare Matomo directly with one of these alternatives?
Yes — every card has a "Compare with Matomo" link to a side-by-side /compare page.