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Kameleoon

ANALYTICS
Velocity1.3

Kameleoon refines its prompt-driven personalization editor with widget, targeting, and PBX upgrades.

personalizationab testingprompt-driven editingwidgetstargeting
◆Current state
Kameleoon is iterating on the new Personalization editor and the prompt-based workflow that sits inside it. Recent changes: a simpler two-step widget event creation flow that ties directly to Kameleoon goals, the ability to reorder personalization targeting rules from the new editor, and PBX prompt-area improvements (resizable prompt area, image paste as input). Survey widgets get a configurable response-recording trigger.
◆Where it's heading
The product is settling into the new editor as the default surface and accumulating the small ergonomics wins teams expect from a mature personalization tool — fewer clicks, fewer manual IDs, more control over evaluation order. The PBX prompt updates suggest AI-assisted variant creation is becoming a more prominent workflow, with multimodal input now supported.
◆Prediction
Expect the editor's PBX surface to keep gaining capability — likely brand-context awareness, reusable prompts, and broader image-driven generation. Targeting and goal flows will continue to consolidate so users don't need to reach for IDs or admin pages.

◆Recent moves

  1. 1mo ago

    Simplified event creation for widgets

    Widget event creation collapses to a two-step flow that supports multi-element selection and direct goal association — no manual goal-ID lookup. Concrete ergonomics win for power users in beta.

    View source ↗
  2. 1mo ago

    PBX Updates: Resizeable prompt area and paste an image in the prompt area

    PBX prompt area becomes resizable and accepts pasted images, supporting multimodal input for prompt-driven personalization. Small but signals continued investment in AI-assisted variant creation.

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  3. 1mo ago

    Modify Personalization targeting rules' order.

    Personalization campaigns can now have their targeting-rule evaluation order rearranged from the new editor. A real correctness lever for stacked rules, exposed in the editor users are being moved to.

    View source ↗
  4. 1mo ago

    Survey response collection options

    Survey widgets can now record responses on close or on answer selection, gated to Widget Studio Premium. Small flexibility win for NPS-style measurement.

    View source ↗