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Folk

CRM
Velocity5.0

Collaborative CRM for relationship management with smart contact enrichment

www.folk.app ↗

folk now pitches itself as the CRM for the agent era.

crmmcpai-agentsenrichmentsales
◆Current state
folk is a CRM for small sales teams that has spent the autumn opening its data to AI agents. A November 6 post repositions it as 'the CRM for the agent era', turning customer data into context agents act on. October added bulk create and update through folk MCP, enrichment through the API and MCP, call recording in beta and a French interface.
◆Where it's heading
The positioning now matches what the releases have been building: MCP access, bulk writes and self-enrichment make folk a data layer agents can use. The new post states the direction but ships no new feature itself.
◆Prediction
Expect the next releases to give agents more write actions through MCP, such as tasks or pipeline moves, to back up the new positioning.

◆Recent moves

  1. 2d ago

    folk adds a command panel and quick-add tasks

    A command panel and quick-add tasks speed up everyday work in the app. The post is one line, so scope is unclear, but it is interface polish beside the autumn's agent and MCP work.

  2. 4d ago

    Phone call recording out of beta

    Calling from folk, with recording, leaves beta. It makes phone work part of the CRM record rather than a separate tool.

  3. 8d ago

    folk repositions itself as a CRM built for AI agents

    A positioning post framing folk as the CRM that turns customer data into context for AI agents. It names the direction the MCP and enrichment releases were already taking, without a new feature attached.

  4. 16d ago

    Your CRM can now enrich contacts on its own

    folk's API and MCP now include contact enrichment, so agents can fill in records without a separate tool. It follows the bulk-action MCP release a week earlier.

  5. 18d ago

    folk in French

    folk's interface is now available in French, its first localization in the feed.

  6. 25d ago

    Introducing bulk actions in folk MCP

    folk's MCP server can now create and update CRM records in bulk. It moves agent access from one record at a time to batch changes.