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Flodesk

MKT AUTO
Velocity2.5

Email marketing platform with beautiful templates and automation workflows

flodesk.com ↗

Flodesk turned deliverability into a dashboard with a one-click list scrub.

email-marketingcreator-toolsdeliverabilitylist-hygieneintegrations
◆Current state
Flodesk ships single-purpose features for creators running their own lists. The Deliverability Center gathers domain authentication (SPF, DKIM, DMARC compared against what Flodesk expects), the Gmail, Yahoo and Microsoft sender rules, an audience-health split into six engagement groups, three levels of reversible list cleaning, and a four-step warm-up checklist. A Stencil integration routes app signups into a segment. Before that came the Claude and ChatGPT connectors, the first change to how the product is reached.
◆Where it's heading
List hygiene has become a recurring thread: the Unengaged segment in August, reversible archiving earlier, and now a full deliverability console built on both. Integrations keep following creators to where they sell or build, from Linktree to Stencil apps. The work explains email infrastructure in plain terms for people who never set up DNS records themselves.
◆Prediction
The connectors were described as read-only with segmentation and subscriber management to follow; that write step is still the clearest pending move. Nothing in these entries indicates timing.

◆Recent moves

  1. 1mo ago

    Your Deliverability Center

    The Deliverability Center combines DNS authentication checks, inbox-provider requirements, a six-group audience health view and previewable list scrubs into one page. It packages the list-hygiene work of the last few months into something a creator can act on without knowing what DMARC is.

  2. 1mo ago

    Stencil Integration

    Signups from apps built with Stencil can flow into a chosen Flodesk segment and from there into workflows, on every Stencil plan. Another integration placed where creators already build, following Linktree.

  3. 2mo ago

    Linktree integration

    Linktree opt-in forms now sync subscribers straight into a chosen Flodesk segment, where a workflow can pick them up. It continues the pattern of meeting creators at the surfaces where they already collect an audience rather than asking them to route sign-ups through Flodesk's own forms.

  4. 2mo ago

    Claude Connector and ChatGPT Plugin

    ⚡ SPARK

    Flodesk account data becomes queryable from Claude and ChatGPT, free for members and read-only for now. This is the first release in the run that changes how the product is reached rather than what it does, and Flodesk frames it as phase one of a longer move.

  5. 3mo ago

    Multi-factor Authentication (MFA)

    Authenticator-app MFA replaces the emailed one-time code at login and is also required when authorizing third-party API connections. Standard account security, but the API-authorization tie-in matters more now that outside assistants can reach account data.

  6. 3mo ago

    Unengaged Subscribers segment

    A pre-built segment surfaces active subscribers who have ignored at least six emails over 180 days, with automatic exit on any re-engagement. It packages deliverability hygiene as a default rather than a filter the user has to know to build.