← Back to all sparks
C

Claap

COLLAB
Velocity6.3

Claap climbs from meeting analytics into deal and company reporting for revenue teams.

revenue-intelligencemeeting-analyticsdeal-reportingvoip-integrationsales-enablementai-recap
Current state
Claap shipped Deal Report and Company Report this week, attaching its conversation-intelligence data to higher-level revenue objects rather than individual meetings. Earlier in the cycle, the workspace got tighter admin controls (Members page, customization, cleaner CRM data flows), an automations engine refresh, three new VOIP integrations (lemlist, Allo, Ringover), and a Gong integration that lets Gong recordings flow into Claap. Claap AI was rebuilt under the 2.0 label.
Where it's heading
The product is moving up the revenue-team stack: from 'record and recap a meeting' to 'tell us the full deal story across all conversations.' Reports keyed to deal and company entities mark that shift — revenue teams care about pipeline-level rollups, not call-level transcripts. Recent integrations (Gong, VOIP, CRM data hygiene) all extend Claap's data graph rather than its UI surface, which fits the same arc.
Prediction
Expect Claap to push reports as a primary surface — likely forecasting, win/loss analysis, and rep coaching dashboards that consume the same Deal Report data. The Gong integration suggests Claap is willing to be the analytics layer on top of larger revenue-data graphs, not just the source of truth.

Recent moves

  1. 3d ago

    Deal Report, Company Report & a refreshed Meeting Report

    ⚡ SPARK

    Adds Deal Report and Company Report alongside a refreshed Meeting Report — the first time Claap surfaces analytics at the deal and account level rather than per-meeting. A re-anchoring of the product around revenue-team objects, not just calls.

  2. 24d ago

    Members Page, Customization & Cleaner Call Data

    Eight-item release grouped around workspace admin (Members page, branding customization) and CRM data hygiene (cleaner call-data routing to CRM and recap notifications). Operational maturation for teams running Claap at scale.

  3. 24d ago

    Members Page, Customization & Cleaner Call Data

    Cross-source duplicate of the Members Page release; same content from the alternate feed.

  4. 3mo ago

    Admin automations, 3 more VOIP integrations & Rating field

    Reworks the admin-automations engine for meeting workflows, adds three VOIP integrations (lemlist, Allo, Ringover) to broaden call-source coverage, and introduces a Rating field for conversation scoring. Substantively widens the input graph Claap can analyze.

  5. 3mo ago

    Admin automations, 3 more VOIP integrations & Rating field

    Cross-source duplicate of the Admin automations and VOIP integrations release; same content from the alternate feed.

  6. 5mo ago

    Gong Integration, Smarter Contacts & Claap AI 2.0

    Adds Gong integration to ingest Gong recordings into Claap, a Contacts Report tracking customer relationships, and a Claap AI 2.0 refresh advertised as faster and more precise. Foreshadows the May report-tier shift by establishing the multi-source data graph that feeds it.