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BigMarker

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Velocity1.3

Webinar and virtual event platform for marketing and education

www.bigmarker.com ↗

Webinar engagement polish, no AI in sight.

webinarsengagementlead-captureregistration-flowsevergreenno-ai-yet
◆Current state
BigMarker is shipping a steady weekly cadence of small engagement and lead-capture primitives — giveaways, in-webinar CTA pop-ups, emoji reactions, chat in waiting rooms, grid survey questions. The work is concentrated on registration-form flexibility and live-event interactivity, not on the AI summarization, clipping, or translation features competitors are racing to add.
◆Where it's heading
The platform is doubling down on its identity as a marketer's webinar tool — registration funnels, lead capture, attendee engagement signals — rather than chasing the AI-overlay narrative. Recent additions like the merge field and webinar selector form suggest a focus on multi-event campaigns and cross-sell registration flows. This is a deliberate stay-in-lane bet, not a reinvention.
◆Prediction
Expect more registration-flow and post-webinar reporting features tied to the lead-capture story. An AI feature — auto-summary, auto-clipping, or AI-driven attendee insights — is the obvious gap, and if it doesn't show up in the next 8–10 entries, it's a strategic choice rather than backlog ordering.

◆Recent moves

  1. 1mo ago

    Raffle Off Incentivized Prizes with Giveaways

    Adds a giveaways primitive that hosts can drop into webinars and event sessions to drive engagement. Fits the engagement-feature stream that has dominated the last quarter; another reach into the marketer's engagement toolbox.

    View source ↗
  2. 1mo ago

    A New Way to Use Custom Registration Fields: Merge Field

    Merge field lets multiple custom registration field values be collapsed into one, simplifying downstream reporting. A small but real concession to the marketing-ops crowd handling cross-webinar registration data.

    View source ↗
  3. 1mo ago

    Add a Call-to-Action Pop-Up Offer to your Webinars and Events

    In-webinar CTA pop-ups capture attendee interest mid-session and feed automated follow-up emails. Pushes the webinar surface further into a lead-gen channel rather than a presentation channel.

    View source ↗
  4. 1mo ago

    Create a Daily, Weekly, or Monthly Cadence for your Recurring Webinars

    Recurring webinars can now be set on daily, weekly, or monthly cadences instead of one-off scheduling. Aligns with the broader move toward always-on, evergreen-style programming.

    View source ↗
  5. 2mo ago

    New Post-Webinar Survey Question: Grid

    Adds a grid-style question option to post-webinar surveys. Useful for matrix-style sentiment capture but a minor addition to an already broad survey toolkit.

    View source ↗
  6. 2mo ago

    Modular View is now available in Evergreen Webinars

    Brings the modular view UI to Evergreen Webinars, giving on-demand attendees the same separated engagement modules live attendees see. Closes a long-standing UX gap between live and evergreen formats.

    View source ↗