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Comparison · Analytics

Amplitude vs Countly

A side-by-side editorial comparison of Amplitude and Countly — release velocity, themes, recent moves, and the top alternatives to consider.

Amplitude vs Countly: at a glance

FeatureAmplitudeCountly
SectorAnalytics, Infra & APIsAnalytics
Velocity score0.05.0
Sparks · 30d00
Top themesagentic analytics, mcp, ai visibility, session replayproduct-analytics, self-hosted, security-patches, access control
Last editorial update6mo ago15h ago
WebsiteVisit →Visit →

What is Amplitude?

Amplitude shipped AI Visibility 2.0 with MCP, agentic onboarding, and a new Premium plan tier.

April's release wave is dominated by an AI Visibility 2.0 expansion (sentiment, recommendations, event data, MCP support, and a new Premium plan tier) and a Wizard CLI for agentic onboarding. Around it, Amplitude added Session Replay capabilities (page-level URL masking, replay insights, bookmarkable replays, sentiment filter), a Global Agent chat sidebar that opens by default, and AI-feedback plumbing (ingestion API, AI Assistant chats fed into feedback). The captured feed includes three near-duplicate March-31 capture variants of the same April digest, plus older monthly digests back to August.

Read the full Amplitude trajectory →

What is Countly?

Countly 25.03.59 defaults to Node 26, supports MongoDB 9 and tightens app scoping.

Countly 25.03.59 on November 13 is a large LTS patch. Clean installs and Docker images move to Node.js 26 and MongoDB 9.0, with older versions still working, and arm64 Docker images arrive. Security fixes tighten which apps a scoped token or member can reach across exports, dashboards, alerts and data tools, and wrong two-factor codes now count toward lockout.

Read the full Countly trajectory →

Amplitude vs Countly: editorial side-by-side

Amplitude logo
Amplitude
ANALYTICSINFRA · APIS
0.0

Amplitude shipped AI Visibility 2.0 with MCP, agentic onboarding, and a new Premium plan tier.

◆ Current state

April's release wave is dominated by an AI Visibility 2.0 expansion (sentiment, recommendations, event data, MCP support, and a new Premium plan tier) and a Wizard CLI for agentic onboarding. Around it, Amplitude added Session Replay capabilities (page-level URL masking, replay insights, bookmarkable replays, sentiment filter), a Global Agent chat sidebar that opens by default, and AI-feedback plumbing (ingestion API, AI Assistant chats fed into feedback). The captured feed includes three near-duplicate March-31 capture variants of the same April digest, plus older monthly digests back to August.

◆ Where it's heading

The compounding theme across six months: Amplitude is becoming an agentic analytics platform — Chart Chat in September, Amplitude MCP launched in October, Dashboard Agent in February, External MCP Tools in January, Global Agent and now AI Visibility 2.0 with MCP in April. The Premium plan tier introduced with AI Visibility 2.0 is the monetization step that signals AI is being treated as a separate revenue line, not a free upgrade. Session Replay is on a parallel track maturing into a serious enterprise feature.

◆ Prediction

Watch for the Wizard CLI to evolve into a fuller programmable agentic onboarding flow — likely tied into Amplitude's CDP and customer-data layer. The Premium plan tier will likely accumulate AI-only features (advanced sentiment, agent compute), turning the AI suite into a clean upsell from the analytics base.

C
Countly
ANALYTICS
5.0

Countly 25.03.59 defaults to Node 26, supports MongoDB 9 and tightens app scoping.

◆ Current state

Countly 25.03.59 on November 13 is a large LTS patch. Clean installs and Docker images move to Node.js 26 and MongoDB 9.0, with older versions still working, and arm64 Docker images arrive. Security fixes tighten which apps a scoped token or member can reach across exports, dashboards, alerts and data tools, and wrong two-factor codes now count toward lockout.

◆ Where it's heading

Countly is still mostly hardening access control, carrying the token-scoping work from 25.03.58 into every plugin that reads or changes app data. At the same time it keeps the self-hosted stack on current runtimes.

◆ Prediction

Expect a 24.05 patch that backports these scoping fixes, as 24.05.55 did after 25.03.58.

Alternatives to Amplitude and Countly

Other Analytics products tracked by Sparkpulse, ranked by recent ship velocity. Each card links to a full editorial trajectory and lets you pivot into a head-to-head comparison with either Amplitude or Countly.

See all Amplitude alternatives → · See all Countly alternatives →

Recent activity from Amplitude and Countly

Latest ship moves from both products, interleaved chronologically. ⚡ = editorial spark.

  1. 17h agoCountlyCountly 25.03.59: Node 26, MongoDB 9, app scoping fixes
  2. 15d agoCountlyCountly 24.05.55: token rules backported, Node 22 move
  3. 17d agoCountlyCountly 25.03.58: token scoping, revocation and access fixes
  4. 19d agoCountlyCountly 25.03.57-LTS distrusts emSign roots, fixes A/B setup
  5. 21d agoCountlyCountly 25.03.56-LTS: Node CVE patch, licence overdue banner
  6. 1mo agoCountlyCountly 25.03.55: throttled active-user refresh, explicit DB names
  7. 7mo agoAmplitudeApril digest (variant capture): Global Agent UX + Session Replay URL masking
  8. 7mo agoAmplitude🤖AI Visibility 2.0: Sentiment, Recommendations, Event Data, MCP & Premium planApr 29AI📹Heatmaps ImprovementsApr 29Session Replay💾Data… ⚡
  9. 7mo agoAmplitudeApril digest (variant capture): Wizard CLI + data/activation items
  10. 8mo agoAmplitudeMarch digest: SDK unification, source ingestion, classifier templates
  11. 9mo agoAmplitudeFebruary digest: agent editing tools, Shareable Agents, Experiment Proxy 1.0
  12. 10mo agoAmplitudeJanuary digest: API Key GA, External MCP Tools, multi-question surveys

Frequently asked questions

What is the difference between Amplitude and Countly?

They serve adjacent needs but don't currently overlap on shipped themes. Countly is currently shipping more aggressively (velocity 5.0 vs 0.0), with 0 editorial sparks in the last 30 days against 0. See the at-a-glance table above for a side-by-side breakdown of velocity, recent sparks, and editorial themes.

Is Amplitude better than Countly?

Sparkpulse doesn't pick a winner — we score release velocity, not feature parity. Countly is currently shipping more aggressively (velocity 5.0 vs 0.0), with 0 editorial sparks in the last 30 days against 0. For your specific use case, the alternatives sections above list other Analytics products to evaluate alongside.

What are the best alternatives to Amplitude?

Top Amplitude alternatives in Analytics are ranked by recent ship velocity. Browse the "Amplitude alternatives" section above for the current picks, or visit /alternatives/amplitude for the full list with editorial commentary on each.

What are the best alternatives to Countly?

Top Countly alternatives in Analytics are ranked by recent ship velocity. Browse the "Countly alternatives" section above for the current picks, or visit /alternatives/countly-server for the full list with editorial commentary on each.